Position Overview:
ProWritingAid is seeking a creative and results-driven Marketing Copywriter to join our dynamic team. In this role, you will craft compelling marketing copy for landing pages, emails, and paid advertisements that resonate with our audience of creative writers.
Your ability to write persuasive and engaging content will be key in driving our marketing efforts and achieving our business goals. A strong background or understanding of creative writing is essential, as our product is designed to support and empower writers.
Responsibilities:
- Develop and write persuasive marketing copy for landing pages, emails, and paid advertisements.
- Collaborate with the marketing team to brainstorm and execute creative campaigns.
- Conduct research to understand our target audience and their needs.
- Edit and proofread marketing copy to ensure it aligns with brand voice and guidelines.
- Test and optimize copy for performance and conversion rates.
- Stay up-to-date with industry trends and best practices in marketing copywriting.
- Assist in developing and maintaining a consistent brand voice across all marketing channels.
- Analyze and report on the effectiveness of marketing copy and campaigns.
Experience and qualifications:
- Native English speaker.
- Proven experience as a Marketing Copywriter or similar role.
- Strong portfolio showcasing marketing copywriting skills.
- Background or deep understanding of creative writing.
- Excellent written and verbal communication skills.
- Ability to write compelling and engaging copy for different formats and audiences.
- Strong attention to detail and ability to meet deadlines.